Rayrty
Rayrty
Rayrty
A blend of classic car heritage and modern design.
Strategy
Strategy
⊹
Visual Identity
Visual Identity
⊹
UX/UI
UX/UI
Overview
Rayrty is a premium men’s jewellery label that fuses modern minimalism with artisanal craftsmanship—offering bracelets, rings, and necklaces designed for today’s style‑conscious male. Their mission: make timeless elegance accessible through D2C channels.
Team
Creative Director
Casey Allen
Creative Director
Casey Allen
Creative Director
Casey Allen
Brand Strategist
Casey Allen
Brand Strategist
Casey Allen
Brand Strategist
Casey Allen
Designer
Jesse Lane
Designer
Jesse Lane
Designer
Jesse Lane
Deliverables
Logo suite
Brand guidelines
Website concept
Social templates
Launch deck
Print collateral
Custom illustrations
Logo design & variations
“Working with them was the best call we made for our rebrand.”
Tomas G
Tomas G
Tomas G
01
Branding
We started with deep market research and competitor analysis, then defined a clear positioning strategy, crafted a visual identity system, and built a brand that feels authentic, premium, and ready to scale.
01
Branding
We started with deep market research and competitor analysis, then defined a clear positioning strategy, crafted a visual identity system, and built a brand that feels authentic, premium, and ready to scale.
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More projects
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FAQ
Get quick answers about working with us and our approach to digital solutions.
What’s included in a monthly retainer?
01
Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.
How many requests can I make per month?
02
We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.
Is a retainer better than a one-off project?
03
If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
What’s included in a monthly retainer?
01
Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.
How many requests can I make per month?
02
We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.
Is a retainer better than a one-off project?
03
If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.
What’s included in a monthly retainer?
01
Each retainer includes a set number of design or strategy requests per month, priority turnaround, and a dedicated point of contact. It’s built for teams who want ongoing support without starting from scratch every time.
How many requests can I make per month?
02
We typically handle up to two active requests at a time, with new ones queued as they’re completed. Most deliverables are turned around within 48–72 hours, depending on complexity.
Is a retainer better than a one-off project?
03
If you need ongoing design support, faster turnarounds, or regular iterations, a retainer is often more cost-effective and collaborative than starting fresh each time.
Who will I be working with?
04
You’ll work directly with senior designers and strategists. No middle layers, no fluff—just experienced people doing the work.
Do you work with international clients?
05
Yes. Most of our clients are remote. We’re fully set up to collaborate across time zones with clear communication and shared tools.